Designed for Cascadia Daily News subscriber events, this tote bag series was created to celebrate the place Bellingham residents proudly call home. The illustrations feature recognizable city and county landmarks, all brought to life using CDN’s established brand colors and illustration style to feel cohesive with the publication’s identity.
Since most people already have a growing collection of “free tote bags” shoved in a closet somewhere, the goal was to create something people would actually want to carry — not just another canvas bag with a logo slapped on it. I developed the project from start to finish, including the illustration style, color palette, product selection, and print production coordination, with a focus on creating a piece that felt both locally meaningful and visually collectible.
