Designed for Cascadia Daily News’ 2025 Voter Guide, this project aimed to make local election information feel more approachable, engaging, and visually compelling for readers across Whatcom and Skagit counties. As the cover designer, I wanted to incorporate small regional illustrations, and used a light blue and red color palette that referenced both voting imagery and Cascadia Daily News’ established branding.
Distributed as a free newspaper supplement to print subscribers and at candidate town hall events, the guide was designed to stand out from traditional election pamphlets and encourage people to stop, pick it up, and read it. I also designed accompanying “I’m Voting” stickers featuring the newspaper’s mascot, Newsy Newman, along with brochures for the live candidate interview events.
